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Ten Brands That Will Disappear in 2012

(Photo by Justin Sullivan/Getty Images)

Every year, the website 24/7 Wall Street compiles a list of brands that are about to go extinct.  Here are is a list of their predictions for the ten brands that’ll go extinct NEXT year, or within the next 18 months. 

Sometimes they’re a little off … last year they predicted the end of BP, Kia Motors, Zales Jewelry, and the credit rating agency Moody’s.  On the other hand, they accurately called the demise of T-Mobile, Blockbuster, and the car rental company Dollar Thrifty, which is barely hanging on.

The list is based on a bunch of things, including:  A fall-off in sales… steep losses … worrying disclosures from the parent company… rising costs… companies getting sold… and bankruptcy.

#1.)  Sony Pictures... It used to be Columbia Tri-Star Pictures, and they’ll probably sell it.

#2.)  A&W… The root beer will survive, thank god, but the restaurants can’t compete.

#3.)  Saab... Do you know anyone who still drives one?

#4.)  American Apparel... They expanded too fast, and their founder’s a defendant in a bunch of sexual harassment lawsuits.

#5.)  Sears… The failed merger of Sears and K-Mart means one brand has to go.

#6.)  Sony Ericsson... It’ll probably be folded into Sony.

#7.)  Kellogg’s Corn Pops… Breakfast got healthier.  And Corn Pops ain’t it.

#8.)  MySpace... Who? (I can’t even remember my log-in info.)

#9.)  Soap Opera Digest… Well, there aren’t any more soaps.  So…

#10.)  Nokia

(Yahoo Finance)

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