As major movie productions keep on getting more secretive, even the best laid plans keep on getting foiled by one thing: merchandising. Yes, hide you costumes and characters and plot points all you want, because when the toys arrive, all bets are off! The latest casualty in this very silly war is Iron Man’s new armor (the Mark XLIII), which was supposedly going to make its debut at some point in ‘Avengers 2’ but can now be clearly seen, examined, and salivated over in toy form.
Sometimes, a film can effortlessly open at number one at the box office while still being a pretty huge disaster. This is the case with ‘Exodus: Gods and Kings,’ which rode a wave of terrible reviews and an even more terrible marketing campaign to a hugely disappointing start. With a lot of big movies opening the next two weeks, the new Biblical epic won’t even find time to grow some legs. Chances are strong that it is dead on arrival.
Honestly, we could have just copied and pasted last weekend’s box office report and gotten away with it. Outside of the shifting numbers, the order of the top 10 is almost identical to what it was a week ago. This is Hollywood in a holding pattern. The weekend after Thanksgiving is a wasteland. That’s probably why ‘The Pyramid’ was dumped this weekend. However, the lone newcomer in the top 10 didn’t just bomb, it bombed spectacularly.
Appropriately, the Thanksgiving holiday box office was all about the leftovers. While two high profile new releases struggled to open, films from the past few weeks continued to do solid business. In fact, this was one of the most varied weekends at the box office in quite some time, with YA adaptations, animated family movies, epic blockbusters, and small independent films all performing better than expected.
It’s no secret that Academy Award winner Christoph Waltz has been cast as the main villain in the next James Bond adventure (which we’re all just calling ‘Bond 24’ for the moment). However, the exact nature of the role may have been revealed and, if it’s true, 007 fans all over the world will rejoice. Yes, it’s exactly what you think it is: Waltz may be playing Bond’s old arch-nemesis, Ernst Stravo Blofeld.
There‘s going to be a lot of blood and ink spilled across the internet on the subject of the opening weekend for ‘The Hunger Games: Mockingjay - Part 1.’ Yes, the third film in the series did open significantly lower than its predecessors. Yes, there are definitely people at Lionsgate wringing their hands and trying to figure out why the film opened below expectations. And yet, that opening weekend is still massive. It’s three day total is larger than most movies ever have a chance to make in their entire runs. So, let's have some perspective as we dive into this week’s top 10.
It's been three years since ‘Pirates of the Caribbean: On Stranger Tides’ was unleashed upon an unsuspecting populace, convincing even the most die hard fans of Disney's lucrative franchise that Captain Jack Sparrow needed to take a break. Maybe forever. And yet, these past years have been filled with rumors and casting and almost-casting for ‘Pirates of the Caribbean: Dead Men Tell No Tales.’ Like it or not, this film is coming and now it has the young up-and-comer Brenton Thwaites in its drunken, slurred, overlong clutches.
A sequel to 1994’s ‘Dumb and Dumber’ seemed like a silly idea until ‘Dumb and Dumber To’ went and made $36 million in its opening weekend. Now, the sky is the limit for the aging idiots played by Jim Carrey and Jeff Daniels and the thought of a third film (‘Dumb and Dumberer’ is not official canon) doesn’t seem all that crazy. In fact, the new film is already waaay ahead of you. If you stuck around through the end credits of ‘Dumb and Dumber To,’ you already know that the post-credits scene teases a theoretical third entry in the series.
‘Dumb and Dumber To’ arrives two decades after the first film was one of the bigger hits of 1994 and no one knew what to make of it ... until it topped the box office this weekend and made it look easy. Now, the idea of two middle-aged actors returning to two of the most idiotic characters in modern movie history doesn't seem so desperate and crazy. It seems canny.
The final 'The Hobbit: The Battle of the Five Armies' trailer has arrived and, well, it looks like another 'Hobbit' movie. If your faith in director Peter Jackson's vision of Middle-Earth remains unshaken, prepare to get excited. If the previous two films have muted your excitement for the series, prepare to see...more of the same.
Although 'Nightcrawler,' the only new wide release of the week, did end up taking the top spot at the box office this weekend, it did so in one of the tightest races we've ever seen. The top six films all came within $3 million of each other and the order could have radically changed by a stiff breeze for all we know. Heck, some titles may get swapped around by tomorrow when the studios release some more official numbers.
It feels like common sense: of course the horror movie released a week before Halloween is going to win the weekend war at the box office over the action movie. And yet, most horror movies continue to get released as far away from the season of the witch as possible. Can the recent success of 'Annabelle' and this weekend's 'Ouija' change that?
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